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Kids' Ads

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From didactics (eg. decoding of advertising messages), to the creative use in first person of the elements of the "latent culture" that we all have, since we were born and grew up in the television communication system.

Children, not left alone with the medium TV, naturally play and sometimes offer intelligent and enlightening answers, often beyond the expectations of educators.

«Having many other examples on old analogical tapes, I'm going to digitize others and make them available soon. We are waiting for other contributions, as "commercials"  are a strong and amusing point in media education!»

Paolo Beneventi

Prigion Baby,product and commercials invented by children. From the animations of the last century by Paolo Beneventi. Italy 1995.

 

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